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Nobody Owns Your Language Strategy

Nobody Owns Your Language Strategy


March 13, 2020

As stated in our previous article, all companies should aspire to the strategic Global Mindset model when entering international markets. In this article, we discuss the importance of language strategy and suggest how to enable a successful language strategy practice in your company.

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Global Mindset Matters


February 14, 2020

This is the first in a series of articles addressing company expansion into global markets. The series highlights solutions and pitfalls when a company enters and supports these markets.

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Nineteen Words

Nineteen Words


January 13, 2020

A new understanding of your global business audienceā€¦and the single rule to help you best reach them

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NASA prentation

The Localization Engineering Dilemma


December 11, 2019

Those who have spent considerable time in the localization field understand that there are a few repeated themes in this business sector. One of these themes has been the continuous need to search for and hire software localization and internationalization engineers. Finding such personnel has been difficult.

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